100% Natural Nourishing Mascara, Black Brown vs London 100% Waterproof Mascara: which is safer?
Burt's Bees 100% Natural Nourishing Mascara, Black Brown is the clear pick. Rimmel London 100% Waterproof Mascara carries a failing PFAS grade, and we never recommend buying a failing product.
Our pick
Burt's Bees
100% Natural Nourishing Mascara, Black Brown
PFAS grade
Overall grade
Verdict
Hazard flags
Material
Confidence
PossibleFragrance allergens and undisclosed sensitizers
PossibleBacterial growth and contamination in wax formula
Rimmel
London 100% Waterproof Mascara
PFAS grade
Overall grade
Verdict
Hazard flags
Material
Confidence
PossibleUndisclosed waterproofing polymer
LikelyEye irritation from incomplete removal
Where these two actually differ
- We flag Fragrance allergens and undisclosed sensitizers and Bacterial growth and contamination in wax formula on the Burt's Bees and not on the Rimmel.
- We flag Undisclosed waterproofing polymer and Eye irritation from incomplete removal on the Rimmel and not on the Burt's Bees.
- The Burt's Bees is Wax, pigments, natural oils (typical mascara base) where the Rimmel is wax, film-forming polymers, waterproofing agent unspecified, which is most of the difference in these two grades.
- The gap is 45 points, wide enough that this is not a close call, and the Burt's Bees is the one to buy.
- We are less certain about the Rimmel grade, at 35% confidence against 78%, because it discloses less.
Both products run through the same public rubric, which covers materials, coatings, brand disclosure, lab findings, and recalls, plus a beyond-PFAS hazard analysis. Grades are model-based estimates, not lab tests. How grades work →
More waterproof mascara, see the full ranking