Naturally It's Clean · All-Purpose Cleaner
Naturally It's Clean Multi-Surface Cleaner Concentrate
Insufficient public data on formula composition and PFAS absence.
This is a liquid cleaner concentrate with no public PFAS disclosures or third-party verification available. Without ingredient transparency or lab testing, PFAS risk cannot be assessed reliably.
We flunk more products than we pass. This one earned its grade. How we grade
Material
liquid concentrate cleaner, surfactants and water base
Brand disclosure
Brand is silent on PFAS
Lab data
No public lab test
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What Naturally It's Clean Concentrate is made of, ingredients and materials
This is a liquid concentrate cleaner based on surfactants and water. The product name suggests plant-derived or minimal-additive positioning, but the actual surfactant type, biodegradability profile, and any preservatives or chelating agents are not disclosed in readily available public materials. Surfactant concentrates can cause skin and eye irritation if undiluted and may contain synthetic or natural detergents with differing environmental and health profiles depending on formulation.
What’s concerning
Category baseline
The starting point for this type of product, before anything specific to this product is counted.
No PFAS disclosure
No public statement from the brand about PFAS in this product.
Surfactant skin and eye irritation (concentrate form)
Undiluted surfactant concentrates are known to cause acute irritation; risk is high if concentrate contacts skin or eyes directly. Proper dilution per label instructions mitigates this substantially.
Preservative or fragrance sensitization
Without published ingredient detail, it is not possible to rule out common irritant or allergen preservatives (e.g., isothiazolinone, formaldehyde releasers) or undisclosed fragrance compounds that may trigger contact dermatitis or asthma in sensitive individuals.
Surfactant biodegradability and aquatic toxicity
The environmental and aquatic hazard profile of surfactants depends on their type (anionic, cationic, amphoteric, nonionic) and branching. No public data on this product's surfactant biodegradability or aquatic safety threshold is available; branded plant-derived claims are unverified by third-party testing.
Accidental ingestion hazard in households with children
Concentrate cleaners stored in unmarked or accessible containers pose swallowing risk; surfactant ingestion can cause nausea, vomiting, and diarrhea. Keep in original labeled container out of reach.
Respiratory irritation from aerosolization or fumes (if diluted and used)
Some surfactants and preservatives can volatilize or aerosolize when sprayed; without ingredient transparency, potential for airway irritation cannot be ruled out, especially in poorly ventilated spaces.
How is this PFAS grade calculated?
The brand's record and disclosure
Naturally It's Clean maintains limited public disclosure of full ingredient lists or third-party certifications visible in standard searches. The brand does not publicly commit to PFAS avoidance or publish safety data sheets in commonly accessible locations. No major recalls or established safety controversies are on record for this product. Without transparency on surfactant chemistry or independent certification (such as EWG Verified, EPA Design for the Environment, or Safer Choice), assessment of formulation safety relies on product class risk alone.
How it compares in its category
Multi-surface concentrate cleaners vary widely in surfactant choice and additive load. Brands with public ingredient disclosure or third-party certification (e.g., Seventh Generation, Ecos, Method) allow easier hazard assessment. Naturally It's Clean sits in a middle-disclosure zone, no known safety red flags, but also no independent verification that surfactants are readily biodegradable, plant-derived, or free of sensitizing preservatives. Concentrate formulas require proper dilution; premixed alternatives remove dilution error risk.
If you buy it
Always dilute according to label instructions; undiluted concentrate can irritate skin and eyes. Store in a cool, dark place away from children and pets, as swallowing even small amounts of surfactant concentrate can cause gastrointestinal irritation. Wear gloves when handling concentrate. If you have sensitive skin or respiratory sensitivity, request a full ingredients list from the manufacturer or patch-test the diluted product on a small area first to check for reaction to any preservative or fragrance component.
What is not known about PFAS in this product?
- Basis
- Model estimate, 35% confidence, not a lab result
- Lab test
- None on record for this exact product
- Brand statement
- Naturally It's Clean has made none
Formulations change between production runs, so check the current label. How we grade.
What are the PFAS-free alternatives to Naturally It's Clean Multi-Surface Cleaner Concentrate?
- Hypochlorous acid electrochemical solution
- A third party reports verifying it as PFAS-free
- Oxidizer / skin and eye irritation
3 hazards checked on this product, all on its full breakdown.
- Plant-derived surfactants, water, essential oils
- A third party reports verifying it as PFAS-free
- Essential oil inhalation and sensitization
3 hazards checked on this product, all on its full breakdown.
- water, plant-derived surfactants, mineral salts
- A third party reports verifying it as PFAS-free
- Skin irritation from surfactants
2 hazards checked on this product, all on its full breakdown.
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