Apple Cider Vinegar Shampoo vs Advanced Therapy Shampoo: which is safer?

Aveeno Apple Cider Vinegar Shampoo is our pick, better on PFAS and on the overall hazard picture.

Our pick

Aveeno Apple Cider Vinegar Shampoo

Aveeno

Apple Cider Vinegar Shampoo

PFAS grade

Excellent 75/100

Overall grade

Good 63/100

Verdict

Buy

Hazard flags

⚑ 3

Material

aqueous liquid shampoo (typical surfactants, conditioning agents, water)

Confidence

82%

PossibleSurfactant irritation (skin/eye contact)

PossibleFragrance allergens

PossibleMicrobial contamination (post-purchase)

Pura d'or Advanced Therapy Shampoo

Pura D'or

Advanced Therapy Shampoo

PFAS grade

Excellent 75/100

Overall grade

Good 59/100

Verdict

Buy

Hazard flags

⚑ 4

Material

aqueous solution (water-based shampoo formulation)

Confidence

72%

PossiblePreservative system (e.g., parabens or formaldehyde releasers)

PossibleFragrance allergens and undisclosed fragrance components

Possible1,4-dioxane (contaminant in ethoxylated surfactants)

Where these two actually differ

  • We flag Surfactant irritation (skin/eye contact), Fragrance allergens and Microbial contamination (post-purchase) on the Aveeno and not on the Pura D'or.
  • We flag Preservative system (e.g., parabens or formaldehyde releasers), Fragrance allergens and undisclosed fragrance components, 1,4-dioxane (contaminant in ethoxylated surfactants) and Skin irritation from surfactant concentration on the Pura D'or and not on the Aveeno.
  • The Aveeno is aqueous liquid shampoo (typical surfactants, conditioning agents, water) where the Pura D'or is aqueous solution (water-based shampoo formulation), which is most of the difference in these two grades.
  • These two are level, close enough that price and fit should decide it rather than our grade.

Both products run through the same public rubric, which covers materials, coatings, brand disclosure, lab findings, and recalls, plus a beyond-PFAS hazard analysis. Grades are model-based estimates, not lab tests. How grades work →

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