Each & Every Natural Fragrance Deodorant
Lower concern. Standard deodorant with no known PFAS risk factors.
Each & Every Natural Fragrance Deodorant is a powder-based cosmetic without typical PFAS vectors like water resistance or nonstick coatings. No public PFAS disclosures or claims found.
We flunk more products than we pass. This one earned its grade. How we grade
Material
Mineral-based powder, fragrance compounds, standard deodorant base
Brand disclosure
Brand is silent on PFAS
Lab data
No public lab test
What Each & Every Natural Fragrance Deodorant is made of, ingredients and materials
Each & Every Natural Fragrance Deodorant uses a mineral-based powder substrate (typically magnesium hydroxide or similar) combined with fragrance compounds and standard deodorant emollients. Mineral powders are inert and non-absorbable through skin, making them chemically simpler than aluminum-based antiperspirants. The fragrance component is the primary chemical exposure vector in this formulation and carries the most plausible hazard profile for a deodorant in this category.
What’s concerning
Category baseline
The starting point for this type of product, before anything specific to this product is counted.
No PFAS disclosure
No public statement from the brand about PFAS in this product.
Fragrance allergens and sensitizers
Fragrance blends are proprietary and not itemized on the label. Undisclosed fragrance components can trigger contact dermatitis, especially in individuals with sensitive skin or eczema. No known recalls for allergic reactions, but fragrance is a documented irritant class in deodorants.
Skin irritation from mineral base
Mineral deodorants can cause localized irritation in humid conditions or with frequent reapplication due to powder buildup and pH interaction with skin microbiome. This is mild and reversible but more common than with aluminum antiperspirants; reports are anecdotal rather than clinical.
What’s reassuring
Base material not linked to PFAS
The main material recorded for this product is not one associated with PFAS.
Formaldehyde / VOCs
No preservative system is disclosed on publicly available ingredient lists. If formaldehyde-releasing preservatives (e.g., DMDM hydantoin, imidazolidinyl urea) are used, they would carry low but measurable skin sensitization risk. Brand marketing as 'natural' suggests avoidance, but independent verification is not available.
Source, ATSDR ↗Heavy metals
Magnesium hydroxide and similar mineral powders used in deodorants are generally of pharmaceutical grade with strict mineral purity standards. Contamination with lead, cadmium, or arsenic is not documented in this product category, but no third-party testing results are publicly disclosed for this brand.
Source, FDA ↗Talc contamination or substitution
Marketing emphasizes talc-free formulation, reducing asbestos and inhalation risk. Mineral powders in this product are not talc. No evidence of talc contamination or hidden talc substitution in the formulation.
The full breakdown
The brand's record and disclosure
Each & Every is a Unilever-owned personal care brand that markets 'natural' positioning and avoids aluminum antiperspirants. The brand provides ingredient listings but does not publish detailed chemical safety assessments, supplier audits, or third-party certifications (e.g., EWG Verified, Leaping Bunny) on the product. No recalls or regulatory actions against this specific deodorant are on public record. The brand's parent company (Unilever) has faced historical litigation over fragrance allergen disclosure but this product carries no documented controversy.
How it compares in its category
Mineral-based deodorants occupy a lower-hazard tier than aluminum antiperspirants, which carry systemic absorption concerns, and paraben-preserved formulas. They are functionally equivalent to baking-soda and charcoal deodorants but with fewer reports of skin irritation. This product's mineral base is typical of 'clean' deodorant marketing; the fragrance load and preservative system determine relative safety vs. unscented mineral alternatives or aluminum-free brands using plant-derived actives.
If you buy it
Apply sparingly to dry skin to minimize residue buildup on clothing. Discontinue use immediately if skin irritation or rash develops; fragrance sensitivity is the most common adverse reaction in this category. Replace every 12-24 months or when application becomes uneven or clumpy. Store in a cool, dry place away from moisture to prevent powder caking and preserve fragrance stability.
What we don’t know
- Basis
- Model estimate, 72% confidence, not a lab result
- Lab test
- None on record for this exact product
- Brand statement
- Each & Every has made none
Formulations change between production runs, so check the current label. How we grade.
Better-graded alternatives in Deodorant
Primally Pure
Baking Soda Free Deodorant
- mineral-based powder blend (arrowroot, magnesium hydroxide, mica)
- We found no PFAS statement from the brand
- Skin irritation from magnesium hydroxide alkalinity
Each & Every
The Mini Edit
- cosmetic formulations, primary ingredients listed
- A third party reports verifying it as PFAS-free
- Fragrance allergens (natural essential oils)
2 hazards checked on this product. See all of them.
Primally Pure
UNSCENTED SENSITIVE DEODORANT Primally Pure Skincare
- natural mineral powders, plant-based actives, beeswax
- We found no PFAS statement from the brand
- Beeswax purity and contamination
2 hazards checked on this product. See all of them.
More deodorant grades
How we score, every product runs through the same public 0-100 rubric based on materials, coatings, brand disclosure, lab findings, and recalls. See the full methodology → Spotted a mistake? Report an error.