Hairstory New Wash Deep Clean Cleansing & Conditioning Cream
Lower PFAS concern for a rinse-off hair cleanser, though brand lacks disclosure.
This rinse-off cleansing cream has no waterproofing, stain resistance, or nonstick claims. The brand makes no PFAS disclosures or holds certifications.
We flunk more products than we pass. This one earned its grade. How we grade
Material
Cleansing cream (water, oils, emulsifiers)
Brand disclosure
Brand is silent on PFAS
Lab data
No public lab test
What’s concerning
Category baseline
PFAS exposure happens more often with clothing products.
No PFAS disclosure
The company has not publicly discussed PFAS in this product.
Fragrance allergens (undisclosed components)
Hairstory lists 'fragrance' but does not break down specific scent ingredients. Some individuals with sensitive scalp may react to fragrance compounds, though rinse-off nature limits exposure risk.
Emulsifier skin sensitivity
Creaming agents required for this formulation (typical: polysorbates or cetyl alcohol derivatives) may irritate sensitive scalp in rare cases. No specific adverse reports are on record for this product.
Microbes if container opened/resealed repeatedly
Cream-based products have higher bacterial growth risk than gels if contaminated during use. Avoid reintroducing water or using wet applicators; replace every 12 months.
What’s reassuring
Safe base material
Made from ceramic, mineral, or natural fiber with no PFAS risk.
1,4-dioxane contamination (manufacturing byproduct)
No independent testing or brand disclosure confirms presence or absence. Rinse-off products pose lower systemic exposure than leave-ons, but lack of transparency on manufacturing standards leaves this unverified.
The full breakdown
What it's made of and why it matters
New Wash is a water-based cleansing cream combining oils, emulsifiers, and conditioning agents rather than traditional surfactants. The rinse-off formulation means exposure time is brief and systemic absorption is minimal compared to leave-on products. Creamy texture relies on emulsifiers to suspend oil in water; none of the publicized ingredients are flagged in major safety databases. No coal-tar dyes, formaldehyde releasers, or heavy metal pigments are listed on the label.
The brand's record and disclosure
Hairstory publishes full ingredient lists and does not claim organic or dermatologist certification. The brand has not issued transparency reports on PFAS, heavy metals, or manufacturing standards, and no recalls or safety advisories are on record for this product. Marketing emphasizes scalp health and minimal ingredients but lacks third-party testing disclosure. No established controversies or recalls exist in public databases.
How it compares in its category
Conditioning creams sit in a lower-risk tier than intensive treatments or color products because they are rinsed away after minutes. New Wash avoids the talc contamination risk of powder-based conditioners and lacks the flame retardant concerns of solid bar formulations. Compared to sulfate-free alternatives, it offers similar rinse-off safety with less industry scrutiny; it is not more hazardous but also not more independently verified.
If you buy it
Use as directed and rinse thoroughly to minimize any residual contact. Store below 25°C to prevent emulsion breakdown, which could alter texture but does not create toxic compounds. If scalp irritation develops, discontinue use. Product is stable under normal bathroom storage and does not require special handling.
What we don’t know
- Basis
- Model estimate, 72% confidence, not a lab result
- Lab test
- None on record for this exact product
- Brand statement
- Hairstory has made none
Formulations change between production runs, so check the current label. How we grade.
More conditioner grades
How we score: every product runs through the same public 0–100 rubric based on materials, coatings, brand disclosure, lab findings, and recalls. See the full methodology → Spotted a mistake? Report an error.